STANFORD DESIGN THINKING

Certified Design Thinking: Transforming Urban Spaces

A research-driven exploration of how urban playgrounds could better serve children, parents, and the communities they belong to.

My Role

UX Designer — research, ideation, prototyping, storytelling, iteration.

Scope

Surveys, informal interviews, literature review, SCAMPER, 7Cs framework, rapid brainstorming.

Tools

Stanford Design Thinking methodology, Figma, Google Survey, IDEO-based ideation frameworks.

Outcome

An Honours project with instructor commendation.

TL;DR Most city playgrounds solve the wrong problem. They are safe, compliant, and completely uninspiring. This honours-level project applied the full Stanford Design Thinking process to reimagine a Toronto playground from the ground up, grounded in real research with children and parents. The project received instructor commendation and was recognized as an outstanding application of human-centered design methodology.

Stanford Design Thinking Methodology

Empathize

Define

Ideate

Prototype

Test + Iterate

The opportunity

Canadian playgrounds are losing relevance, and children are voting with their feet by staying inside. The design problem wasn’t safety or compliance; it was that children aged 5-12 had been given spaces built for liability management, not imagination, connection, or joy.

It’s the same problem that makes onboarding flows fail, catalogues go unread, and landing pages convert poorly: designing for the system instead of the person.

Child sitting alone on a playground swing, illustrating how standardized playgrounds can feel emotionally unengaging.
Standardized playground designs often meet safety requirements but fail to engage children emotionally or creatively.

Research & discovery

Before sketching or ideating, I needed a grounded understanding of how children and parents actually experience playgrounds. I began with first-hand research to capture real needs, frustrations, and emotional patterns, then synthesized findings through empathy mapping.

  • In-person interviews with children and parents
  • Surveys distributed through community channels
  • Field observation of local playgrounds
  • Secondary research on child development, outdoor play, and public health

The interviews produced revealing insights. Children were direct and specific about what they wanted, and parents were equally clear about what mattered to them.

USER ARCHETYPE 01 | THE PLAY PARTICIPANT

Olivia: “I want a castle I can climb and go inside”

Persona profile for Olivia Bouchard, a curious and imaginative 7‑year‑old who loves gymnastics and creative play. Highlights her motivations, goals, frustrations, and challenges to inform playground design decisions.

Olivia Bouchard: a curious Grade 2 student who loves gymnastics, pizza, and imaginative play.

USER ARCHETYPE 02 | THE CAREGIVER SUPERVISOR

Jennifer: “I need a clear view of my daughter no matter where she is”

Jennifer Bouchard: seeking more independence for her child and more hours in the day to balance work, health, and home.

User insights

Four themes emerged consistently across all research methods:

1. Imagination drives engagement
Children stay longer and play more creatively when environments spark storytelling and role play.

2. Visibility creates both safety and independence
Parents need unobstructed sightlines. Children need freedom within safe boundaries. These are not opposing needs,they can be designed for simultaneously.

3. Accessibility is more than ramps
Sensory variation, multiple access points, and flexible zones support children with diverse physical and cognitive needs.

4. Community identity strengthens belonging
Play spaces feel more meaningful when they reflect local culture and landmarks. Children engage more deeply with environments they can claim as their own.

Strategy

Using the 7Cs outdoor play framework, I identified five principles that directly shaped the spatial and conceptual design:

  • Context: grounding the design in Toronto’s identity
  • Clarity: intuitive zoning and sightlines
  • Challenge: age‑appropriate physical exploration
  • Connectivity: shared spaces for families
  • Change: varied sensory and activity zones
  • Chance: open‑ended, unstructured play
  • Character: imaginative, themed structures

Design decisions

I used a full ideation toolkit including SCAMPER, Crazy 8s, Role Storming and Rapid Sketching to push beyond predictable solutions and surface the patterns that shaped the final design principles.

Iteration & prototyping

The design evolved through low-fidelity sketches to test zoning and sightlines, concept refinement based on user feedback, and a full Figma prototype integrating all research insights into a cohesive environment. Targeted refinements followed: adding onsite bathroom facilities to support longer family visits, adjusting circulation paths for accessibility and wayfinding, and clarifying shared spaces for community use.

Human‑centered
low-fidelity prototyping
in urban spaces

A low‑fidelity prototype map created in Figma, showing themed playground zones: gardens, trails, forts, sports areas, and sensory spaces, to introduce a design‑thinking project exploring how urban play environments can better support children, parents, and communities.
Most playgrounds are designed for compliance. This one was designed for children.
Refinements informed by feedback: onsite bathrooms, circulation clarity, family amenities.

Instructor Feedback

“Leslie, your project on reimagining urban playgrounds as inclusive, imaginative spaces was exceptional. You deeply applied the Design Thinking process, supported by strong empathy work, layered ideation, and a thoughtful prototype brought to life with clear storytelling.

The use of tools like empathy mapping and SCAMPER, along with your real-world references and reflection, showed advanced thinking and care. This was not only a polished presentation — it was a compelling case for human-centered design in public spaces. Outstanding work.

— Course Instructor, Stanford Design Thinking Methodology, McMaster University

Outcome & impact

This project reinforced that meaningful experiences emerge when empathy, structure, and practical constraints are considered together… whether designing a playground, a brand system, or a digital interface.

It deepened my understanding of how psychological barriers shape user behaviour. Fear of failure, self-doubt, and uncertainty affect whether a parent feels confident letting their child play independently, whether a child feels welcome in a space, and whether a community claims it as its own. These are the same barriers that drive drop-off in onboarding flows, abandonment at checkout, and disengagement in digital products.

Designing with accessibility as a baseline strengthened the solution for every user, not just those with specific needs. A playground that works for a child with sensory processing differences works better for every child. That principle now applies to every project I take on.

The next evolution of this project would extend the experience digitally, a companion tool providing a park map, community events, and accessibility information, so the design thinking doesn’t stop at the physical boundary.

What I learned

This project reshaped how I approach design. It reinforced that meaningful experiences emerge when empathy, structure, and practical constraints are considered together, whether designing a playground, a brand system, or a digital interface.

It also deepened my understanding of how psychological barriers shape user behaviour. Fear of failure, self-doubt, and uncertainty are not just UX problems on digital screens; they affect whether a parent feels confident letting their child play independently, whether a child feels welcome in a space, and whether a community claims it as its own.

Designing with accessibility as a baseline strengthened the solution for every user, not just those with specific needs. A playground that works for a child with sensory processing differences also works better for every other child. That principle now applies to every project I take on.

Let’s Build Something
That Matters

If you’re building thoughtful systems, digital or physical, I’d love to hear from you.